Luxury is freedom

Dior - Pink Sweetness -

By Alessandra Cenna

Illustration of René Gruau for Miss Dior, 1983 

© René Gruau

Pergola of Les Rhumbs garden designed by Christian Dior around 1920

© Ambroise Tézenas pour le livre Dior par Amour des Fleurs, Editions Flammarion 2020








Since 1997, the Christian Dior Museum in Granville has dedicated an exhibition each year to a theme linked to the work and inspiration of the great French couturier.

Until the end of October, "Dior en Roses" offers a privileged look at the heritage of the rose in the history of the Dior House. Christian Dior's passion for the queen of flowers has continued thanks to the six Artistic Directors who have followed him since 1957, the year of his untimely death. Yves St Laurent, Marc Bohan, Gianfranco Ferré, John Galliano, Raf Simons and Maria Grazia Chiuri have all continued to pay homage to the beautiful corolla so well immortalized in literature by Ronsard's sonnets.

The museum is housed in the house built at the end of the 19th century and purchased by Christian Dior's parents in 1906, just after his birth. This residence will become a holiday home after the Dior family left for Paris in 1911, but in 1929, Christian's father, ruined by the crisis, was forced to sell it.

Paul César Helleu, Throwing flowers on a garden table, circa 1636 (44x74 cm ; oil on canvas, num inv 2010.1.28) 

Bayonne, Musée Bonnat-Helleu - cliché A. Vaquero

As a child, little Christian discovered gardening in Granville. This house called “Les Rhumbs” overlooks the bay of Mont Saint Michel and stands proudly on a marvelous cliff.


His mother and his beloved sister Catherine, his muse and his confidante at all times initiated him into floral magic.

Christian Dior sought all his life to rediscover the pleasures of his first garden in properties he acquired, such as the “Moulin du Coudret” in Milly-la-Forêt and “la Colle Noire” in Provence.


“The Rhumbs” have forever evoked for him this unforgettable myth which knew how to nourish his artistic inspiration.

The rose, as a pattern, shape and color, is found with lily of the valley and jasmine throughout its collections. The queen of flowers will be at the origin of her famous silhouette of the "Flower Woman" in her first parade in 1947. At the end of the war, she perfectly embodied a joy of life rediscovered with her soft shoulders, her slender waist and her wide skirts like petals.


The rose is also found at the heart of its perfumes like the very first "Miss Dior" which will open the ball to many scents.

Grand gala dress Tableau Final, Christian Dior, Haute Couture collection

 spring-summer 1951, Naturelle line. 

Photograph by Willy Maywald, colored 

Association Willy Maywald ADAGP, Paris 2021.

Villa Les Rhumbs, musée Christian Dior 2 © Benoit Croisy, coll. ville de Granville.

Illustration of René Gruau for the perfume Miss Dior, 1966 

© René Gruau -



 Romantic and delicate in its palest tones or intense in the image of the femme fatale, the rose is for Christian Dior, an essential for women.


The exhibition allows you to discover superb Haute Couture models but also accessories alongside works of art from René Gruau to Raoul Dufy.


The photographs and films retrace the life and fame of Christian Dior who dressed the most beautiful and famous women, from Brigitte Bardot to Ava Gardner and from Rita Hayworth to Ingrid Bergman.


This incredible pink house in its flowerbed with precious scents offers its visitors the old-fashioned sweetness of its memories.


Time suspends its flight in a scent of eternity.



until October 31, 2021

Christian Dior Museum and Garden

Villa Les Rhumbs - Granville